Sales Executive - Off-Trade
KEY ACCOUNTABILITIES:
Perform 4 steps sales call to assigned customers
Pre-call planning & preparationOutlet execution according to EOE standard (focus SKUs, POSMs & stock display, chilled & ready-to-serve stocks, product freshness and amenities)Sell-in of promotions, innovations and assortment optimization, and utilize outlet contract to drive sales performanceTo-do-list –ensure follow up actions from the sales calls are captured
Business Development
Prospecting -assess and acquire outlets, secure functions & special eventsReview and analyse outlet performance, develop solutions and evaluate outcome for both internal and external stakeholdersExecute & support company initiated activities
Market Intelligence
Feedback on competitor activitiesMaintain & update relevant outlet information
COMPETENCIES & SKILLS:
Good communication & interpersonal skills
Strong collaboration skills – able to build relationships, influence, and manage conflicts in order to get things done
Adequate analytical skills – able to analyze outlet performance, evaluate options and develop solutions
Good team player – support ASM in managing distributors and other operational matters, provide guidance to new team members
Reliable and trustworthy – take accountability and act with integrityAdaptable to changes and innovations
Job Segment:
Sales Management, Business Development, Sales