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Manager - Demand Planning (ExD)

At HEINEKEN Malaysia, we're looking for a strategic and collaborative Demand Planning Manager (ExD) to lead the end-to-end demand planning process for our sell-out business. Working closely with the Regional Planning Hub and cross-functional teams, you'll transform market intelligence into accurate demand plans that drive product availability, optimise inventory and support business growth.

 

What You'll Do

  • Lead the demand planning process by aligning Hub-generated baseline forecasts with local market intelligence and commercial priorities.
  • Develop and maintain robust demand plans by integrating statistical forecasts with commercial activities, including promotions, new product launches and market events.
  • Facilitate the monthly Business Building Meeting and S&OP process, ensuring cross-functional alignment on demand plans and key business decisions.
  • Partner with Commercial teams to understand customer and consumer trends, challenge assumptions where appropriate, and improve forecast quality.
  • Drive demand-related risk and opportunity management through scenario planning, mitigation strategies and timely escalation of key issues.
  • Monitor forecast performance using KPIs such as Forecast Accuracy and Forecast Bias, identifying insights and continuous improvement opportunities.
  • Champion continuous improvement initiatives to enhance demand planning processes, forecast transparency and collaboration between local teams and the Regional Planning Hub.
  • Build strong relationships with Commercial, Supply Planning, Finance and Regional stakeholders to enable effective decision-making and business performance.

 

What You'll Bring

  • Bachelor's Degree in Supply Chain Management, Business Administration, Industrial/Operations Engineering or a related discipline.
  • Minimum 3–5 years of experience in Demand Planning, Supply Chain Planning or Commercial Planning, preferably within an FMCG or fast-moving consumer goods environment.
  • Proven experience facilitating S&OP, Demand Review or Business Building processes and driving cross-functional alignment.
  • Experience working with a Regional Planning Hub or central planning organisation is an advantage.
  • Strong knowledge of demand forecasting principles, S&OP and integrated supply chain planning.
  • Excellent analytical skills with the ability to interpret data, identify trends and make sound business recommendations.
  • Proficiency in Microsoft Excel and reporting or visualisation tools such as Power BI; experience with planning systems is an advantage.
  • Strong communication, stakeholder management and influencing skills, with a continuous improvement mindset.


Job Segment: Supply Chain Manager, Supply Chain, Demand Planner, Supply Planner, Supply, Operations

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